From Midlothian to Direct Mail: Parliamentary and Political Campaigning

On the eve of the first general election campaign of the twenty-first century, this meeting examined the development of campaigning techniques since the Great Reform Act of 1832. From the introduction of electoral registers, the gradual elimination of corruption, and the appearance of new forms of communications – railways, the telegraph and newspapers – to the computerised and direct-mail based innovations of the SDP, had campaigns changed out of all recognition, or did they remain the same at heart?

March 16, 2001 10:46 PM